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| Email Address: | dr_firdausabdullah@yahoo.com or fir@uitm.edu.my | 
| Position: | Timbalan Rektor Hal Ehwal Akademik | 
| Expertise: | Service quality, customer satisfaction, franchising, economic impact, entrepreneurship, strategic planning | 
| Status: | Transfered | 
| No. | Research Title | Status | Date of Completion | 
| 1. | Identifying and managing the dimensions of relationship marketing in foodservice industry | COM | |
| 2. | A Comparative Study on Students’ Performance across Campuses at UiTM | OGN | |
| 3. | Critical Service Encounters in UiTMCS: An Exploratory Investigation From Students' Perspective Using Critical Incident Technique | COM | 2002-08-20 | 
| 4. | Service Quality Survey For Sarawak Forestry Coorperation | COM | 2005-09-01 | 
| 5. | Measuring And Managing Franchisee Satisfaction: A Study Of Academic Franchising | COM | 2006-06-14 | 
| 6. | Developing and Validating a Student-Perceived Market Orientation Scale in Higher Education | COM | 2006-08-04 | 
| 7. | Factors that contribute to success or failure of Bumiputera entrepreneurs | COM | 2007-07-01 | 
| 8. | Kajian Impak UiTM Sarawak 2007 | COM | 2008-07-31 | 
| 9. | Kecekapan Keuntungan Bank Perdagangan di Malaysia dalam Era Globalisasi dan Liberalisasi | COM | 2009-09-15 | 
| 10. | Developing and Managing Bank Service Quality (BSQ)Index | COM | 2009-09-15 | 
| 11. | Factors Influencing Successful Exports Performance: An Empirical Investigation on Malaysian Exporting Manufacturing Firms | COM | 2010-08-30 | 
| 12. | Developing a measurement tool for hospital service excellence | COM | 2012-03-16 | 
| 13. | IDENTIFYING AND MANAGING THE DIMENSIONS OF RELATIONSHIP MARKETING FOR THE FOODSERVICE INDUSTRY | COM | 2012-07-31 | 
| 14. | Identifying Islamic Marketing Principles and Their Impact on Customer Satisfaction | COM | 2014-01-02 | 
| 15. | Dimension Necessitated for the Total Quality Operations Management (TQOM) | COM | 2014-12-14 | 
| No. | Innovation Title | Innovation Category | 
| 1. | Planting Material Smart Digger | Innovation | 
| 2. | Banana Sucker Removal Device | Innovation | 
| 3. | Strategic Development System (StraDev | Innovation |