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| Publication Title | Gaining Customer Loyalty through Service Quality, Relationship Quality and Reputation in Banking Industry |
| Author |
TING SU UNG JATI KASUMA BIN ALI AGNES ANAK KANYAN AWANG ROZAIMIE BIN AWANG SHUIB |
| Publication type | PROCEEDING PAPER |
| Name of book / journal | - |
| Conference Name | 18th International Conference on ISO & TQM 18-ICIT |
| ISBN / ISSN | 962861079118 |
| Publication date | 2014-April-21 |
| Organiser / Publisher | UiTM, APBEST Academy, International 5S Organization, SIRIM |