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| Publication Title | Islamic-Based Marketing Strategies: Is there a Role for Certified Halal Standard? |
| Author |
FIRDAUS ABDULLAH @ KENNETH KEVIN AKEU JAMIL BIN HAMALI |
| Publication type | PROCEEDING PAPER |
| Name of book / journal | - |
| Conference Name | Proceedings of the 17th International Conference on ISO & TQM 17-ICIT |
| ISBN / ISSN | 962-86107-9-1-17 |
| Publication date | 2013-August-23 |
| Organiser / Publisher | 17-ICIT Organising Committee |