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| Publication Title | Knowledge and Skill Requirements for Marketing Positions: The Gap Between Employers' and Undergraduate Marketing Students' Expectations in Kuching, Sarawak |
| Author |
JASMINE VIVIENNE ANDREW NORAIDA BINTI OMAR MARGARET LUCY GREGORY |
| Publication type | PROCEEDING PAPER |
| Name of book / journal | - |
| Conference Name | The Global Conference on Business, Economics and Social Sciences Research (GBSR) 2013 |
| ISBN / ISSN | 978-961-967-12022-0-3 |
| Publication date | 2013-June-25 |
| Organiser / Publisher | World Research Conference |