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Publication Title Identifying and Validating Dimensions of Service Quality for the Banking Industry in Malaysia  
Author FIRDAUS ABDULLAH @ KENNETH KEVIN AKEU
VOON BOO HO
JASMINE VIVIENNE ANDREW
Publication type PROCEEDING PAPER  
Name of book / journal
Conference Name International Conference on Business and Economic Research (ICBER) 
ISBN / ISSN 978-967-5705-00-7 
Publication date 2010-March-15 
Organiser / Publisher Global Research Agency