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| Publication Title | Confucian values for service excellence |
| Author | VOON BOO HO |
| Publication type | CHAPTER(s) IN BOOK |
| Name of book / journal | A Handbook of Confusian/Chopstick Marketing |
| Conference Name | - |
| ISBN / ISSN | 978-0-473-15194-2 |
| Publication date | 2009-October-12 |
| Organiser / Publisher | - |