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Publication Title Reviving the Intention of Brand Loyalty: The Role of Social Media Addiction and Other Determinants Within the Technology Acceptance Model (TAM)  
Author PRESSCA ANAK NEGING
MAUREEN NEGING
Publication type JOURNAL ARTICLE  
Name of book / journal
Conference Name
ISBN / ISSN 0972-9380 
Publication date 2017-December-01 
Organiser / Publisher