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| Publication Title | Relationship and Impact of e-WOM and Brand Image towards Purchase Intention of Smartphone? |
| Author |
AHMAD FAISAL BIN MAHDI JATI KASUMA BIN ALI DAYANG HUMMIDA BINTI ABANG ABDUL RAHMAN |
| Publication type | JOURNAL ARTICLE |
| Name of book / journal | - |
| Conference Name | - |
| ISBN / ISSN | 1115-7569 |
| Publication date | 2016-November-18 |
| Organiser / Publisher | - |